The Wall Street Journal: Firms look to emerging tech to drive new business models
July 31, 2018 |
Deep learning, augmented reality and quantum computing are among a new breed of digital capabilities that companies are eyeing to drive new business models – with chief information officers taking a central role in that process, according to Forrester Research.
CIOs at companies all over the world are finding that digital technology is shifting IT and the expectations of their corporate roles, from supporting current capabilities to building brand new revenue streams for the business, he said.
The report identifies a dozen emerging enterprise technologies that have the greatest potential to achieve these broader strategic goals, ranging from tools in the research and experimentation phase, to commercialization and expansion phases.
They include a set of artificial intelligence technologies – computer vision, deep learning and natural language generation – aimed at helping firms “build decision engines that increasingly automate operations and engagement processes,” Forrester analysts said in the report.