Blog & News

Sports analytics continue to evolve with AI-enabled insights and data storytelling

By Arria NLG Team | April 8, 2020
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Analytics have revolutionized the way professional sports franchises assess performance, scout players, and run their overall daily operations. Companies are taking advantage of the increasing use of data and are developing technology to help give teams a competitive advantage over their opponents. One of these companies is Sportlogiq, whose advanced analytics software tracks the location and actions of every player during a game—then transforms this data into written insights that scouts, coaches, and personnel can use to improve performance.

In this recent article for Forbes, Todd Karpovich outlines how Sportlogiq is implementing an automated content creation system powered by Arria NLG to generate data-oriented stories automatically, dynamically, and at scale. These NLG-driven insights, gathered from their proprietary datasets, provide exclusive information on underlying team performance, trends, and systems to help teams win more games and better equip broadcasters to engage more viewers. Ultimately, the NLG narratives produced by Arria will be sent to leagues, teams, and broadcasters.

READ THE ENTIRE ARTICLE HERE > Forbes

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